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Watch competitor pricing.

Never be ambushed by a price cut again.

Radar watches your competitors' pricing pages and alerts you the moment anything changes — the number, the tier, the footnote, anything.

6 min read
·
Intermediate
·
4 moves
·
Updated weekly
01The situation

Why this exists.

Radar watches your competitors' pricing pages and alerts you the moment anything changes — the number, the tier, the footnote, anything.

Today

A patchwork that breaks.

  • A shared spreadsheet nobody opens on time
  • Prompts copy-pasted into a chat window
  • A contractor who disappears for two weeks
  • Output that lands in a different shape every run
With Radar

A workflow that ships.

  • One brief, one cadence, one place to read it
  • Every claim cited, every step reviewable
  • A finished artifact in your team’s format
  • Your campaigns ship knowing exactly where the market sits that day.
02The playbook

Four moves.

Radar runs each move with a preview attached — so you know what lands before you ever hit send. Skip freely once you know which parts carry the weight.

  1. 01Kickoff

    Add the pricing pages you care about.

    Radar starts with the brief and asks only for what's missing. No boilerplate intake form, no setup meeting.

    Chat · mariete
    Y
    Add the pricing pages you care about.
    R
    Radar is working
  2. 02Gather

    Radar watches the whole page, not just the numbers.

    Sources are pulled, cleaned, and cross-checked against prior runs — every claim carries a citation you can trace.

    checklist · step-02
    Source connected · radar watches the
    Context loaded
    First pass complete
    Source connected
  3. 03Reason

    Any change fires an alert to your team.

    The agent thinks out loud where it matters — trade-offs named, assumptions surfaced, judgments explained.

    ranked results
    01Watch · pricing change0.94
    02Competitor · pricing change0.82
    03Pricing · pricing change0.67
  4. 04Draft

    You update your messaging before the next campaign ships.

    A first draft lands in the format your team already uses. You edit the last 10%, not the first 90%.

    delivery · inbox
    R
    Radar → your team
    just now · scheduled weekly
    new
    Watch competitor pricing
    Your campaigns ship knowing exactly where the market sits that day.
    Open briefing
03The setup

Configure Radar.

Radar runs on structured setup, not freeform prompts. Fill the fields once and the run is reproducible every time — same agents, same sources, same output shape.

radar · run setup
ready
Watchlist
5 competitor URLs
Sources
News · Reddit · GitHub · reviews · job boards
Cadence
Daily briefing · weekly report · triggered alerts
Delivery
Slack + email, 08:00 local
Severity floor
Material only — noise filtered
Any field you skip, Radar asks for once on first run.
Run Radar
04What you need

Inputs in, outputs out.

Radar runs on the inputs on the left and hands back the artifacts on the right. Skip any input — the agent will ask for it the first time it needs it.

What it takes in
  • One source of truth (CSV, CRM, or warehouse)
  • A one-paragraph brief on the goal
  • The KPI you want to move
What it hands back
  • A scored, cited brief you can forward
  • A structured file for downstream automation
  • An alert when anything material changes
05What lands on your team

A finished artifact, not a todo list.

Every run ends the same way — a packaged brief in the channel your team already reads. Here's a preview of what shows up.

playbooks·Mariete Bot·Mon 7:03 AM
delivered
R
Radarbot · weekly
Watch competitor pricing — ready for review

Here's the brief for this week. I ran the playbook end-to-end, flagged anything that shifted against last run, and packaged the output for Slack and the shared drive.

  • Add the pricing pages you care about.
  • Radar watches the whole page, not just the numbers.
  • Any change fires an alert to your team.
  • You update your messaging before the next campaign ships.
Open briefingbriefing.pdf · sheet.csv · slides.key
What moved
Real-time
Your campaigns ship knowing exactly where the market sits that day.
06Common pitfalls

Where teams stall.

Three ways we see this go sideways — and how to avoid each one.

Pitfall 01

Pointing the agent at stale or half-connected data. Clean the source once, compound every run after.

Pitfall 02

Running it once and forgetting. Put it on a weekly cadence so the numbers actually move.

Pitfall 03

Skipping the first review. Check the first run by hand — trust compounds from there.

07Questions

Before you start.

Usually one source is enough to see value. Radar can run on a CSV paste for the first pass; connect the CRM, the data warehouse, or the tool of record once you want it to run on its own.

Most teams put this on a weekly cadence. That's the sweet spot between "too noisy to read" and "too stale to act on". Adjust once you see how the numbers behave.

Whoever owns the downstream action. Radar hands back a finished result — the value is in somebody actually reading it and shipping the decision the same day.

It usually isn't. The first pass is calibration — tell Radar what was off, rerun, and the second is close. By the fourth it reads like a teammate.

Your move

Run it today.

Forty minutes to set up. Real-time on the other side. Radar does the work.